Positano doesn't just look good in photos — it feels intoxicating the moment you arrive, with pastel houses tumbling down the cliffs, salty air in your lungs, and the slow pull of the sea calling you toward the shore.
Along the Amalfi Coast, some of the world's most stunning beach clubs await, offering everything from hidden coves and serene lounges to vibrant beachfront hotspots.
As with much of Italy, understanding local customs and rhythms makes the experience even richer — from how to navigate dining etiquette to avoiding common tourist oversights that can easily catch you off guard.
Whether you're craving a tranquil day on a secluded sand stretch, gourmet Mediterranean dining with panoramic sea views, or a lively cocktail-fuelled atmosphere, Positano's beach clubs deliver it all.
Much like the slower pace of Tuscany's countryside or the cliffside charm of Cinque Terre's coastal villages, life by the Amalfi Sea invites you to linger, savour, and soak up every detail.
Each venue combines impeccable service, fresh local cuisine, and the unmistakable rhythm of the Tyrrhenian waves, making your seaside escape unforgettable.
Here's 7 of Positano's best beach clubs, from laid-back coves to stylish seaside hotspots, to help you choose exactly where to spend your perfect day by the sea.
7 Best Beach Clubs In Positano, Italy
1. Arienzo Beach Club, Positano, Italy
Arienzo Beach Club, Italy
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The first time I made my way down the 300 iconic steps from Positano, I felt like I was entering a hidden world.
You can also hop on the complimentary shuttle boat from the main pier, which makes arriving just as exciting. Either way, the moment you step onto Arienzo Beach, the crowds of the town feel a million miles away.
I grabbed a sunbed right on the sand and immediately sank into the view: the Tyrrhenian Sea stretching toward the Li Galli islands. The terrace restaurant looked equally inviting, promising meals with the same kind of panoramic perfection.
A cocktail in hand — I went for a crisp Amalfi spritz — and it was one of those afternoons that stretches luxuriously, where time seems to slow down with the gentle waves lapping nearby.
The Mediterranean menu, full of fresh, local ingredients, made lunch feel effortless and indulgent at the same time.
Entry and beach bed costs: The beach is free to walk onto, but sunbeds are EUR 30–40 / USD 32–43 each, depending on the season. No hidden fees, just a relaxing day by the water.
Highlights Of Arienzo Beach Club
- Quiet, secluded spot on Arienzo Beach, accessible by steps or boat
- Terrace restaurant with breathtaking sea views
- Sunbeds, umbrellas, and full beach-club amenities
- Mediterranean dishes highlighting local produce
Location Opening Hours: Beach & Bar: 10 am – 6 pm
2. La Scogliera Beach Club, Positano, Italy
La Scogliera Beach Club, Italy
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La Scogliera Beach Club isn't your typical beach club, and that's exactly why I love it.
I don't come here for sand or swimming; I come for the views, the atmosphere, and the unhurried elegance that makes a late afternoon feel like a small, perfect escape.
This is not a free-access beach, and you can't just stroll in and lay a towel.
Access is tied to reserving a sunbed or table on the cliffside terraces, and during peak season, there's usually a minimum spend depending on where you sit. But honestly, the setting makes every euro worth it.
The terraces are carved into the rock, facing straight out to the Tyrrhenian Sea and the Li Galli islands, with no beach below — just endless water and uninterrupted horizon.
I usually time my visits for late afternoon, when the place transitions into a sunset lounge. Cocktails replace sunbathing, the breeze does the rest, and everything slows down beautifully.
The drinks are thoughtfully made — classic spritzes, citrus-forward signature cocktails, and a solid Italian wine list.
Food leans gourmet Mediterranean rather than snacks: mains run around EUR 30–45 / USD 33–49, with cocktails EUR 18–22 / USD 20–24.
It's the kind of spot where you want to linger, watch the light change over the sea, and let the view carry the experience.
Highlights Of La Scogliera Beach Club
- Cliffside terraces with panoramic sea and sunset views
- Lounge-style seating, not a typical beach
- Strong cocktail programme and refined Mediterranean menu
- Perfect for long afternoons or sunset drinks
Location Opening Hours: 10:00 am – 7:00 pm (day lounge)
3. Pupetto Beach Club, Positano, Italy
When I want a stress-free beach day in Positano, Pupetto Beach Club is my go-to.
Nestled on Fornillo Beach, just a five-minute walk from the centre, it's easy to reach yet feels tucked away from the crowds that flock to Spiaggia Grande.
While Fornillo has a small public section, Pupetto operates as a paid beach club, offering sunbeds and umbrellas for around EUR 25–40 / USD 27–44 per person, depending on the season and proximity to the water.
For Positano, that's a very reasonable way to enjoy a full day by the sea.
What I love here is the simplicity. The sunbeds sit neatly on pebbles, umbrellas are spaced just right, and the staff strike the perfect balance — attentive without hovering.
The crowd is a mix of locals, repeat visitors, and travellers like me who want a comfortable spot to settle in without fuss.
The restaurant and bar are equally dependable. Food is classic Mediterranean: fresh seafood, pasta, salads — all perfect for a long, leisurely lunch or a quick bite between swims.
Cocktails are straightforward and satisfying — think spritzes, chilled beers, and house wines that match the easygoing vibe.
Pupetto doesn't chase exclusivity, and that's what makes it charming. It's relaxed, accessible, and effortlessly inviting — a place where I can watch the sea, feel the sun on my shoulders, and let the day unfold naturally.
Highlights Of Pupetto Beach Club
- Central, walkable location on Fornillo Beach
- Sunbeds and umbrellas at reasonable rates for Positano
- Relaxed, low-pressure atmosphere with a local touch
- Reliable Mediterranean food and refreshing drinks for all-day enjoyment
Location Opening Hours: Beach: 9:00 am – 6:00 pm; Restaurant & Bar vary
4. Treville Beach Club, Positano, Italy
Treville Beach Club, Italy
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Treville Beach Club is where I go when I want a beach day that feels deliberately slow, polished, and very much removed from the chaos of Spiaggia Grande.
Tucked away on Laurito Beach and linked to the iconic Villa Treville, this is one of Positano's most private and curated beach experiences.
This isn't a free or casual beach. Entry is by reservation only, and pricing reflects the exclusivity. Sunbed packages typically start from EUR 80–120 per person / USD 87–131, often bundled with credit for food and drinks.
It's expensive, but the capacity is limited, and that sense of space is exactly what you're paying for.
Getting there already sets the tone. Most guests arrive via Treville's private shuttle boat from Positano's main pier, which instantly separates the experience from the crowds.
Once ashore, everything feels intentional — plush sunbeds, shaded cabanas, floating loungers on the water, and attentive staff who never rush you.
The bar focuses on refined classics: champagne, well-balanced spritzes, and cocktails made with premium spirits.
Dining is equally elevated, leaning towards elegant Mediterranean dishes designed for long, unhurried lunches rather than quick beach bites.
Treville isn't about showing off. It's about silence, space, and understated luxury — ideal if you want Positano at its most discreet.
Highlights Of Treville Beach Club
- Reservation-only, boutique beach experience
- Private shuttle-boat access from Positano
- Premium sunbeds, cabanas, and floating loungers
- Refined Mediterranean dining in a secluded cove
Location Opening Hours: 10:00 am – 7:00 pm
5. One Fire Beach Club, Positano, Italy
One Fire is where I'd point you if you want to be right in the middle of Positano's energy without feeling like you're stuck on a crowded public beach.
It sits directly on Spiaggia Grande, so there's no trekking, no boats, no stairs — you walk off the street and straight onto the sand.
This isn't a free beach. Sunbeds and umbrellas are rented by the day, usually priced around EUR 40–70 per person / USD 44–77, depending on the season and row.
It's not cheap, but that's the trade-off for convenience and atmosphere in Positano's most central spot.
The crowd here is social and style-conscious. Music plays throughout the day, conversations spill between loungers, and it feels noticeably livelier than Fornillo or Laurito.
I wouldn't come here expecting tranquillity — I'd come here expecting movement, people-watching, and a steady rhythm of drinks arriving at your sunbed.
The bar is the main draw. Cocktails lean fresh and familiar: spritzes heavy on Amalfi citrus, limoncello-based mixes, cold rosé, and easy-drinking whites.
Food is intentionally light — salads, seafood plates, and simple beach-friendly dishes that don't slow the day down.
One Fire works best if you want to feel in Positano, not hidden from it — a beach day that blends sun, sound, and social energy.
Highlights Of One Fire Beach Club
- Prime Spiaggia Grande location
- Lively, social atmosphere with music
- Central, walk-in convenience
- Strong cocktail focus with light bites
Location Opening Hours: 10:30 am – 7 pm
6. L'Incanto Beach Club, Positano, Italy
L'Incanto Beach Club, Italy
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L'Incanto Beach Club is where Spiaggia Grande starts to feel a little more polished and intentional.
Sitting slightly elevated on the rocky edge of the main beach, it offers a calmer, more refined alternative to the livelier clubs directly on the sand — without removing you from Positano's iconic setting.
This is not a free beach. Sunbeds here are typically EUR 45–80 per person / USD 49–88, depending on the season and position, with cabanas priced higher.
You're paying for space, privacy, and one of the best vantage points on the beach rather than sheer size.
What stood out to me is the layout. The terraces create a sense of separation from the crowds below, so even though you're on Spiaggia Grande, it never feels chaotic. It's noticeably quieter, with couples, honeymooners, and slower-paced travellers making up most of the crowd.
Service leans attentive without being stiff. Drinks arrive quickly, and the bar focuses on classic, well-made cocktails alongside crisp Italian whites and Champagne.
Food is a step above typical beach fare — think grilled fish, seafood pastas, and simple Mediterranean plates that work just as well for a long lunch as they do later in the evening.
L'Incanto is ideal if you want Positano's atmosphere, views, and access — but with a more composed, romantic edge.
Highlights Of L'Incanto Beach Club
- Elevated terraces overlooking Spiaggia Grande
- Quieter, more intimate atmosphere
- High-quality seafood and Mediterranean cuisine
- Excellent choice for couples and romantic stays
Location Opening Hours: 9 am – 11 pm
7. Da Adolfo, Positano, Italy
Da Adolfo is iconic precisely because it refuses to play the polished beach-club game.
This is Laurito Beach at its most honest — a small, family-run setup that has barely changed over the years, and that's exactly why people keep coming back.
Getting here already sets the tone. You either catch the small boat from Spiaggia Grande — look for the red fish — or walk the coastal path down to the cove.
The moment you arrive, Positano's gloss drops away. Shoes come off, phones stay on the table, and the day slows right down.
This is not a free beach, but it's far more approachable than Positano's luxury clubs. Sunbeds are typically EUR 35–45 per person / USD 38–49, depending on the season.
There's no minimum spend culture, no dress code, and no rush to turn tables.
What makes Da Adolfo legendary is the rhythm of the place. You swim, dry off on the sand, then eat — usually grilled fish, spaghetti with clams, or a simple caprese — cooked with the confidence of people who've been doing this forever.
Wine is local, portions are generous, and nothing feels staged.
There's no DJ, no curated cocktail list, no influencer energy. Just a quiet cove, honest food, and the sense that you're experiencing the Amalfi Coast the way locals still do. That's the real luxury here.
Highlights Of Da Adolfo
- Hidden Laurito Beach location reached by boat or footpath
- Simple, authentic seafood cooked to order
- Relaxed, barefoot atmosphere with no pretence
- One of the most genuinely local beach experiences in Positano
Location Opening Hours: Open daily; specific lounge hours vary
FAQs About Visiting Positano Beach Clubs
Do you need to book a beach club in Positano?
In peak season, yes. Top clubs sell out months in advance, making online reservations essential. While some main-beach spots allow walk-ins during the shoulder season, summer availability is never guaranteed.
Can you walk to Arienzo Beach Club?
Yes—via a steep 300-step staircase starting from the main road (SS163). However, most guests prefer the complimentary shuttle boat that departs regularly from Positano's main pier.
What is the main beach in Positano called?
Spiaggia Grande. It's the iconic central beach featured in most postcards, lined with several private beach clubs and a small public “free” area.
How much is a beach club in Positano?
Expect €40–€80 per person for standard beds. Exclusive clubs now primarily offer all-inclusive packages (shuttle, bed, and lunch) ranging from €150 to €500+ depending on the row and amenities.
Whether you're seeking ultra-luxury, a secluded cove, or a lively social scene, Positano's beach clubs offer something for every type of traveller.
From the iconic Arienzo Beach Club with its panoramic terrace dining to the hidden-gem charm of Da Adolfo.
Each destination combines stunning Amalfi Coast scenery with attentive service, fresh Mediterranean cuisine, and the unmistakable rhythm of the Tyrrhenian waves.
Whether you want a tranquil day lounging by the sea, a romantic evening with sunset cocktails, or a vibrant beachside party, these ten beach clubs make Positano a playground for unforgettable seaside experiences.
